This won’t mean your album is guaranteed a playlist placement, but it means you’ll have a chance. Our opening panel at Sandbox Summit will be discussing this, with TAP Management’s head of global marketing and artist development Hannah Neaves; ie: Music director Stephen O’Reilly; and Ignition Records director John Leahy. Our analytics, content rights management, strategic touring and thoughtful marketing services will help content creators maximize sales in today’s dynamic global-marketplace. For less than two hundred dollars we were able to get our artists played across the country. (You can unsubscribe anytime), “MUSIC PUBLISHING & PERFORMANCE RIGHTS ADMINISTRATION, 300 E. Magnolia Blvd Suite 500 Burbank, CA, 300 E. Magnolia Blvd Suite 500 Burbank, CA 91502. LDV Media Group takes action in helping you promote your product or service with thorough market research and advertising. Therefore, it’s absolutely essential that your track stands out from the crowd! And there’s also YouTube’s production of original video with artists: its Artist Spotlight stories like Shawn Mendes, Janelle Monae, J Balvin, Camila Cabello and G-Eazy for example. Music Marketing Company that helps artists drive attention to their music. Meanwhile, labels and artists have continued to explore the marketing potential of YouTube with their own content – music videos, but also more. MusicPromoToday is one of the best music promotion companies.Offering music marketing services, artist PR, social media and providing successful campaigns for major labels and independent artists worldwide.With over a decade of experience, serving new rising artists to mega artists with music marketing services, MusicPromoToday knows the ways to help artists succeed in the entertainment … Our team of professionals specializing in marketing, publishing, performance rights, video and master monetization and more, supports independent artists and labels across the globe to help manage and distribute your content, maximize exposure and monetize. Want to know more about 2018’s gaming craze Fortnite? if (!window.AdButler){(function(){var s = document.createElement("script"); s.async = true; s.type = "text/javascript";s.src = 'https://servedbyadbutler.com/app.js';var n = document.getElementsByTagName("script")[0]; n.parentNode.insertBefore(s, n);}());} Let’s begin! Music Ally has been covering and consulting around digital music since 2002, advising labels and their artists how to adapt to new technology trends, including strategising and marketing effectively. Running a small tour is a great way to prove you’re serious about your release. But what are the trends around those three pillars? If you continue browsing we consider you accept the use of cookies. How is budget apportioned to it? Instagram gives you the choice between automatic, local, and manual targeting. Songs can suddenly spike on one or more streaming services despite not being the intended single; an artist can do something on their own that makes waves – of the positive or negative kind; opportunities can arise for quickfire partnerships or pieces of content that weren’t planned for at the outset. Make your music available on all digital streaming platforms and download services around the world, including Spotify, Apple Music, Google Play, Amazon, Pandora, YouTube, Deezer, Shazam, Claro Music, Tidal, TikTok. Dotted Music is a full-service digital marketing agency for the music industry. document.write('<'+'div id="placement_291816_'+plc291816+'">'); The first way is to flag your album for playlisting when publishing it on Spotify and correctly identifying its genre and subgenres. That’s something we think about a lot at Music Ally, particularly for our fortnightly Sandbox music-marketing reports, and that has influenced the programming for our upcoming Sandbox Summit conference in London. The main philosophy behind pay per click advertising is that you only want to pay for a click that will earn you money. LDV Media Group is a digital music distribution & marketing company. When you find your audience and grow your fan base, all the hard work will be worth it. We can carve out certain traditional deals and adapt to the needs of you to become even more successful. It’s very rare to have your EPK get picked up by a media group that hasn’t heard of you yet. Streaming platforms are dominant, and CDs are useful only to anthropologists. He’ll be exploring what the music industry can learn from Fortnite’s rapid rise – dance moves and all – as well as explaining how the booming market in esports (competitive gaming for audiences both online and offline) has opportunities for music marketing in 2019. Our digital approach to music marketing works for artists and independent labels who are looking for explosive growth and worldwide visibility. In fact, this transfer of digital-marketing duties can be key to a healthy label-manager partnership in 2018. When I ran a local tape label in my early twenties one of the most effective DIY methods we had for promoting our releases was college radio PR campaigns. When we sent our CDs we included tons of stickers and a handwritten thank you card. The main philosophy behind pay per click advertising is that you only want to pay for a click that will earn you money . You don’t need tens of thousands of followers to be considered successful. Industry professionals get thousands of cold emails a day from hopeful artists looking for coverage. So once you plan the actual date of your album’s release, plan to release a few singles up to a month in advance. For example, a website can be used to host your electronic press kit, collect fan emails for a newsletter, announce upcoming tours and events, or serve as a conceptual art piece. We’ve written about how to make the perfect EPK before, but here’s a few quick tips. There are three pillars for music marketing in 2018: what you do with social media; what you do with digital service providers (DSPs, principally streaming services); and what you do with your own platforms – mailing lists, most obviously, and direct-to-fan sales be it on your own site or something like Bandcamp. Follow up with the radio stations by email a week after sending your packages. This helps to identify which stations checked out your package and confirm if your PR campaign was successful or not. As such, we’ve taken the time to create an accessible music marketing guide to help you reach as many unjustifiably angry 15-year-olds as possible. #1. Only pay for a click that will earn you money. Congratulations on the new release, now get out there and promote it! We use our own and third party cookies. Focus on finding the right followers for your social media accounts. A new album might do best with profile or promotion views, while concert promotions will do better by encouraging ticketing website clicks where viewers can purchase tickets. Our blog is a place for inspired musicians to read up on music & culture, and advice on production& mastering. Digital & Music Marketing Agency l Let's Bounce! var plc291816 = window.plc291816 || 0; You can design your website in any way you like, and you can use it for a number of different purposes. Practice proper email etiquette to respect their time and increase your chances of getting a response. LDV Media Group works alongside performance rights organizations to support, protect and propel the artist forward. We work with great talented people to get their music heard around the world. Example: Yes, I would like to receive emails from LDV Music Marketing & Distribution. We can work with you on a single project that you may need support in. With a staff of 20+ combined years of experience in the music and entertainment industry, LDV Media Group helps you navigate the competitive and evolving entertainment business. Games platform Roblox's music ambitions press on: it's working with Columbia Music and Lil Nas X on a concert this weekend. If you’re planning a big release, you really need to piece together a strong EPK. Regularly posting about your creative process, music, and life. We’d like to think of ourselves as a forward thinking company that is here to service you with an “everybody wins” mindset. As a Rights Administrator for artists and labels, LDV Media Group provides the services of digital distribution along with securing placement and visibility with digital partners such as Spotify, YouTube, Apple, Pandora among others. Get the best of our production tips and news, weekly in your inbox. Make a big deal about it on your social media accounts in advance of the launch day, and make sure to book acts that compliment your music and will draw new audiences in. I know it worked because we got tagged in several radio station’s Instagram posts thanking us for the note and package. We talked in point one about managers taking on some of the digital-marketing duties previously performed by labels. Getting press coverage should be a big focus if you’re just getting started. It’s time for a big party to celebrate your finished release so why not plan a big launch show and tour for your new record. You’ll have the choice between profile visits, website visits, and promotion visits. Going beyond boosted posts can be risky since pay per click advertising can get pretty complicated very quickly. And don’t worry about coding, tools like Squarespace or WordPress make it easy to build a custom website using a cool template. Alex Lavoie works as a Marketing Strategist at LANDR by day and moonlights as a drummer for folk-rock outfit The Painters. YouTube is at the heart of these controversies, but the last year has also seen Alphabet’s online-video service take significant steps forward with its music strategy. Get the ideas, tools and tips you need to grow your sound straight to your inbox.