Anthony von Mandl, ironically, was part of an international team of consultants hired in the 1970’s to assess the region for a German based winery. We’ve all heard the old saw “how do you make a million dollars in the wine-business? Change ), You are commenting using your Facebook account. J. T. Rogers would be providing the screenplay, with Daniel Radcliffe starring in the lead role. The visit was a part of the Duke and Duchess of Cambridge's 2016 Commonwealth tour, according to Bloomberg. Golden Valley Winery had been producing cider; von Mandl added fruit-flavoured ciders to the range, renamed it Okanagan Premium Cider, and watched sales rise from 18,000 cases annually to several hundred thousand within a few years. The company owes its success to von Mandl's marketing prowess, his former business partner told Business In Vancouver. "25% of guys didn't particularly want to drink beer, but couldn't be seen holding anything else in their hand," von Mandl said in a 2006 interview, according to Bloomberg. There will be an intriguing A Taste of Single Vineyard Wines ($35, 60 mins) that explores the complexity of the Okanagan and the diversity of its microclimates and soil types. We are working around the clock to increase supply given the rapid growth in consumer demand, Sanjiv Gajiwala, the senior vice president of marketing at White Claw, told Business Insider. Started in 1972, the company grew organically from “Tony Mandl” – the one-man wine importing business – to the “leading family-owned company in the Canadian wine business” with one of the largest national sales and marketing organizations in the industry. Through his importing business, von Mandl saved up enough money to buy his first vineyard, Mission Hill, at 31. Von Mandl said in 2003 that, at the time, he wondered "if I had made the biggest mistake of my life" in buying the winery, Bloomberg reported. After his initial investment to buy Mission Hill, he needed more capital to build his dream, but the banks had no plans to loan him anything more—interest rates in the 1980s had soared to 21 per cent. It begins with a walk through the estate vineyard to talk organics, followed by a barrel cellar tasting to look at some of the latest wines as they age before a sumptuous dining experience at the Terrace Restaurant. (Stature in the wine world for von Mandl is such that he is the only Canadian to have been honoured as president of the IWSC, where notable past presidents include Robert Mondavi, Baroness Philippine de Rothschild, Marchese Piero Antinori, and Dr. Anton Rupert.). 8 Alberta Chalets and Cabins to Cozy Up in This Winter, A Few Thoughts on the Modest Fashion Trend. Both, it appears, represent only 2% of their respective populations – further justification, perhaps – for celebrating the unique brilliance of the man, the famous red fruit and the expansive Martin’s Lane shrine in East Kelowna (I am still struggling to connect these metaphorical dots).